What makes us different
Our team is built to help you. We can devote significant time to rolling up our sleeves and making a difference when you need us.
We are experts in supporting companies to make the right choices as they scale. We’ve learnt this through more than two decades experience of working with high growth companies. We like hard work and helping you get stuff done.
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Managing Director
Alistair Cairns
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WORKING WITH
Other private equity funds, occasionally other families
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EXCITED BY
Through the cycle returns, lack of correlation, repeatable value add
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INTERESTS
Theatre, Jazz, art, international politics, family
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PREVIOUSLY
Bain & Company, Morgan Stanley
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EDUCATION
INSEAD (MBA)
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Chairman
Anna Margaret Smedvig
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Working with
Smedvig Capital & Smedvig Family Office
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Excited by
Using technology to disrupt retail
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Interests
Fashion, film, Architecture/Design
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Previously
L Catterton, Smythson, EC Hambro Rabben
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Education
University of Edinburgh (Psychology & Business)
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Partner
Cristian Young
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WORKING WITH
Veeve & other private equity funds
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EXCITED BY
Using technology to re-engineer process and disrupt established business models
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INTERESTS
Skiing, Scuba Diving, Travelling
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PREVIOUSLY
KPMG
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EDUCATION
Nottingham University (Business & German)
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Senior Associate
Freddie Kalfayan
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WORKING WITH
Yumpingo, proSapient, Adzuna, Antidote
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EXCITED BY
Technology, innovative models and great teams
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INTERESTS
Sport, film, languages, occasionally signing up for (and then regretting) endurance events
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PREVIOUSLY
OC&C Strategy Consultants, JP Morgan
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EDUCATION
University of Cambridge (Management/Modern Languages)
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Partner
Joe Knowles
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WORKING WITH
Infinity, Adzuna, Poq, Masabi, Yumpingo
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EXCITED BY
Working with un-stoppable founders to unpick broken markets or navigate markets in flux
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INTERESTS
Failing to look smooth on waves and snow – surfing, kitesurfing, skiing with a bit of yoga to recover
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PREVIOUSLY
OC&C, JP Morgan, Airbus
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EDUCATION
University of Bristol (Mechanical & Process Engineering)
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CEO
Johnny Hewett
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WORKING WITH
KCT, Simplify, Profile, The Smart Cube, Veeve, Infinity
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EXCITED BY
The level of disruption outstanding teams and technology can cause
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INTERESTS
Most sports (playing and watching), theatre (definitely just watching)
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PREVIOUSLY
Bain & Company, NatWest Markets, Hill Samuel
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EDUCATION
Harvard Business School (MBA)
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Partner
Jon Lerner
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WORKING WITH:
Infinity, The Smart Cube, Poq, Masabi, Heydoc
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EXCITED BY:
Application of mobile tech (including edge processing) to big corporate problems
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INTERESTS
Mountains (up and down, frozen or not), two wheeled adventures, messing around on boats
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PREVIOUSLY
Bain & Company, Argos
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EDUCATION
University of Bristol (Electrical & Electronic Engineering)
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Executive Assistant to CEO & Chairman
Louise Gammon
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WORKING WITH
Anna Margaret & Peter Smedvig and Johnny Hewett
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EXCITED BY
South Western Trains actually working
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INTERESTS
Reading, baking and applying (normally rubbish) songs to everyday situations
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PREVIOUSLY
Private PA for a HNW individual
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Education
Royal Holloway University (English Literature)
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Executive Assistant to the Partners
Phoebe Carpenter
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WORKING WITH
The Smedvig Team
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EXCITED BY
The seaside and my beach hut
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INTERESTS
Reading, Travelling, Shopping
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PREVIOUSLY
Halsion
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EDUCATION
Ursuline College
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Senior Associate
Peter Duffy
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WORKING WITH
Xeneta, Heydoc
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EXCITED BY
Finding innovative founders using tech to disrupt the status quo
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INTERESTS
All kinds of sport - particularly rugby, running and falling down ski slopes
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PREVIOUSLY
OC&C Strategy Consultants
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EDUCATION
University of Edinburgh (History), Imperial College London (Management)
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Partner
Rob Toms
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WORKING WITH
KCT, Simplify, Whip Media, Xeneta, Adzuna, Yumpingo, proSapient
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EXCITED BY
Teams and tech that shake up complacent incumbents
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INTERESTS
Triathlon, Watching any sport, Driving my truck
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PREVIOUSLY
Jardine International Motors, Bain & Company
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EDUCATION
London Business School (MBA)
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Head of Marketing & Founder Network
Sophie Day
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WORKING WITH
Smedvig Team & Portfolio
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EXCITED BY
AI revolutionising digital marketing
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INTERESTS
Theatre (particularly musicals), Fitness (Yoga & Spinning), Piano
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PREVIOUSLY
CQS Asset Management
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EDUCATION
University of Manchester (Music)
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Advisor
Wanda Goldwag
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WORKING WITH
The Smedvig Team
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EXCITED BY
AI, Voice activation, Smart machines
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INTERESTS
Creating a healthier population, legal matters, cooking
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PREVIOUSLY
25 year exec career in loyalty programmes, travel, advertising agencies and finance
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EDUCATION
London School of Economics (Economic History)
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